Guiding Principles for Article Submissions
1. Evidence-Based Arguments: At Viewpoint we have a strong commitment to research and evidence-based management. Referencing your own work or supporting research is a mandatory component for submissions. Detail and number of references will vary based on subject matter. A submission may take the form of an editorial as long as it is a critique of a research article or report. Posts that are submitted with citations that are incomplete or absent will not be accepted.
2. Original Thoughts/New Perspectives on Traditional Arguments: Incorporating original ideas and writing are critical requirements of a submission. If you’re writing about a trending topic or an old but popular argument, present a unique spin or perspective on the argument. Combining interdisciplinary fields or literature is strongly encouraged, such as contemplating the idea of meaning and happiness in the work environment through an Aristotelian lens. We do not accept posts that have been published elsewhere, or those that are promotional in nature.
3. Practicality: Through our blog, we aim to bridge the gap that exists between academic research and practice. Our readers are interested in forward-thinking management ideas that can be applied to real situations and business environments. All submissions must espouse a pragmatic tone, with information that suggests how the reader would practically implement and apply the learnings.
4. Persuasive, Engaging Writing: Our readers are intelligent and curious yet busy people. Seizing their interest through engaging, passionate writing early on is important. Submissions should demonstrate polished, professional writing balanced with a relatable, compelling tone. Illustrated anecdotes, examples, or metaphors are a great way to engage readers. Overly technical jargon and abstract declarations are not to be used. Remember, one of our key aims is to translate academic writing for the everyday manager or practitioner. Stylistically speaking, shorter sentences, bold headings, and bulleting of major points helps to keep reader attention and is preferred. Hyperlinks should be included where appropriate to provide additional context for readers to access. Posts should be between 500 and 1000 words.
5. Authority: While you don’t have to be a well-known author, academic, thought-leader, or prominent influencer in your field to be a contributor, you must have relevant credentials to support your authority on a specific topic. Relevant education, training, work experience, or previously published work are all acceptable items to support your credentials.